Marketing. Communication. Brand.

Information, innovation and inspiration.

What is Gelato Globe?

Print locally in 50+ markets - Gelato takes care of delivery and quality

Learn how it works

What is Gelato Globe?

Print locally in 50+ markets - Gelato takes care of delivery and quality

Learn how it works
Lars 31 July 2017

WE´RE MOVING!

In an effort to consolidate our creative efforts under one roof (and so our minds don’t explode from trying to double post everytime) we moved our writing of new content over to https://www.gelato.com/blog . Come join us, the water’s warm.
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Lars 13 July 2017

Why printing is a waste of your time

Printing itself only accounts for just 15% of the total cost of the print process. Admin accounts for a staggering 60% and the logistics of transport and delivery for 25%. There is clearly a huge amount of wasted time and effort!

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Lars 05 July 2017

The ‘magpie effect’ – are CMOs being distracted by shiny new technology?

It’s an exciting time to be a senior marketer. Thanks to the digital revolution, there’s certainly no shortage of new tools and technologies at their disposal.

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Gelato Globe team 30 June 2017

“It ain't what you don't know that gets you into trouble. ..."

Mark Twain is best known for his novels Tom Sawyer and Huckleberry Finn. He also wrote some stinging satires and a number of very insightful quotes are attributed to him. One such quote is: “It ain't what you don't know that gets you into trouble. It's what you know for sure that just ain't so.”

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Gelato Globe team 20 June 2017

Sustainable print design - does it work?

Sustainability is a key part of product design: from the conservation of resources in the production process itself through the socially acceptable production conditions to the the product life cycle: everything has an effect on the design of the product.

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Gelato Globe team 12 June 2017

The importance of tech in effecting marketing team collaboration

Tools that help marketers communicate with audiences in increasingly sophisticated ways get a lot of attention, and rightfully so! Modern marketers have more tools and communication channels at their disposal than ever before and the rise of digital and social media means that constant self education is needed to keep abreast of developments.

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Gelato Globe team 09 June 2017

Being ruthlessly pragmatic to succeed in marketing

Pragmatism is the “most important piece of the marketing puzzle” that makes the other key principles possible: customer obsession, staying inspired and creating a culture of innovation, according to Global marketing consultancy Prophet. They created a list of principles that allow brands to be ruthlessly pragmatic. We wondered how the 6 principles of pragmatic marketing could be applied to a specific marketing area such as corporate printing?

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Gelato Globe team 30 May 2017

The marketing / finance relationship

CFOs are highly influential members of the c-suite and can make powerful marketing allies… or enemies.

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Where to meet us?

DSAD 2017

12th of October, Oslo, Norway

https://www.anfo.no/dsad-2017

Digital 2017

19th of October, Oslo Norway

https://event.tu.no/event/digital-2017-143856

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